淘宝Tmall双11战略观点.pptVIP

Analysis the double 11 in strategic perspective 战略角度看双十一 November 11, 2012, just one day, the T-mall 132 million, Taobao 5.9 billion, 19.1 billion were sold in one day, there are more than one hundred million payment. What happened? ! 2012年11月11日，仅一天，天猫132亿，淘宝59亿， 一天共销售191亿，有一亿多次支付。发生什么了？！ 1 2 Four platforms electricity supplier 3 4 【战略角度看电商之1： 光棍节血拼的文化意义】 The nature of war is not to make the outcome, which is to stimulate a large number of traditional the customer experience electricity suppliers culture, experience by becoming a trend, the Chinese business landscape will change. 战争的性质不在