商务英语函电chapter2解析.pptVIP

Chapter 2Establishing Business Relations Business knowledge The Study of Letters Case 1 Case 2 Case 3 Case 4 Case 5 Exercises Business Knowledge (1)Banks (2)Chambers of Commerce both at home and abroad(国内外商会) (3)Trade Directory（贸易名录） (4)Chinese Commercial Counselor‘s Office in foreign countries(中国驻国外商务参赞处) Channels for Obtaining Information About a New Firm (5)Advertisements in newspaper or periodicals (6)The introduction from his business connections /Recommendation by others, such as his subsidiaries (子公司)or branches, agents abroad (7) The market survey Channels for Obtaining Information About a New Firm (8) Visit abroad by trade delegations and groups (9) Attendance at the export commodities fairs (10) Internet The Chinese Export Commodities Fair letters aiming at establishing business relations The source of information (how you learned of this company); Brief introduction to your own company (lines of your business, little “advertising” on your products or service); letters aiming at establishing business relations 3. The intention of writing the letter. 4. Expressing the expectation of cooperation and early reply（表达与对方合作和早日收到回复的愿望）. 宁波兴隆公司于1990年成立，主要从事电动玩具的生产与出口，想与澳大利亚悉尼约翰·史密斯公司建立业务关系，随函寄宣传册一本。 从事电动玩具的生产与出口 建立业务关系 随函寄宣传册一本 Useful Expressions electronic toys prospective buyer fall within our business line business relations 5. business scope 6. conclude business 7. upon receipt of 电动玩具 预期的（可能的）买主 属于我们的经营范围 业务关系 经营范围 达成交易 收到 Useful Expressions 8. goods available 9. brochure 10. make a quotation 11. submit a quotation 12. state-owned corporation 13. private company 可供商品 小册子 报价 提交报价 国有企业 私营企业 Useful Sentences 1. This articles fall within our business line. 2. We are enclosing our sales contract in two copies. 3. Enclosed please find two copies of our sales contract. 4. Enclosed are two copies of our price-lists. 5. Please quote us your lowest price. 6. Our company is a prospective buyer of Chinese electronic toys