郑州航空港物流园区的发展研究本科毕业设计.docVIP

河南财经政法大学本科生毕业论文（设计） 郑州航空港物流园区的发展研究 系部名称 商学系 姓　　名 　　号 专　　业 指导教师 年月日 Abstract Along with economic globalization and the rapid development of modern logistics, air freight has become an important part of modern logistics, air freight as the main support of airport logistics has also entered a stage of rapid development and of all kinds enterprise growing demand for air freight. Airport logistics industry is gradually become a new growth point in the airport area economy development, at the same time, the development of airport logistics park in the development of city air freight plays an important role. As the capital of Henan province Zhengzhou, Henan province Xinzheng airport with only one airport, so it is urgent to quicken the development of Zhengzhou airport logistics park construction, how to formulate the development strategy of Zhengzhou airport logistics park, realize the improvement of operation efficiency and quality and perfect goods, enhance the capacity of Zhengzhou airport logistics radiation and international sourcing ability to gather, is to enhance the comprehensive competitiveness, accelerate the pace of construction of international air cargo hub airport, the key to the early realization of the Twelfth Five Year Plan of Zhengzhou civil aviation development goals. Based on learning from the domestic and international airport logistics park development experience and rational thinking on the current status of Zhengzhou airport logistics park, using the SWOT analysis method combined with the PEST analysis, Potter five competitive forces model and strategic research methods,comprehensively analyzed the Zhengzhou airport logistics park development advantages and disadvantages, opportunities and threats, find the breakthrough point of strategic countermeasure research, puts forward the integration of function integration, efficiency, industry competition, personalized customer service strategy, and put forward concrete implementation from the aspect