毕业论文(参考)员工满意度、忠诚度与期望之间的关系研究.doc

毕业论文(参考)员工满意度、忠诚度与期望之间的关系研究.doc

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员工满意度、期望与员工忠诚度之间的关系研究 ——以A市几家中等规模超市为例 摘 要 由于首个大型超市即将入驻A市,势必会对本市原有几家中等规模超市带来巨大的冲击。它在影响超市营业额的同时,也将有可能引起超市员工的流动,造成一定的损失,更有可能影响超市未来的竞争发展,直接威胁到超市的生存。在这样的激烈竞争环境下,如何留住人心,如何让员工满意,使员工忠诚,是企业迫切需要探讨和解决的问题。 因此,本研究运用问卷调查、访谈以及相关分析等方法,探讨企业中员工满意度、员工期望与忠诚度的相关关系,以及员工属性对工作满意度、期望、忠诚度的影响。得出了员工满意度与员工忠诚度呈正相关关系,员工期望与员工满意度呈负相关关系,员工属性在工作满意度、期望、忠诚度上有差异三个结论。同时根据研究结果对企业提出了建立员工激励机制、帮助员工进行职业规划、经济效益与绩效挂钩、合理管理员工期望等几项提高员工满意度和忠诚度的措施,为企业人力资源管理实际工作提供了一定的指导,从而提高员工的满意度和忠诚度,充分发挥其能动性为企业服务。 关键词:满意度,忠诚度,期望 EMPLOYEE SATISFACTION EXPECTATIONS AND THE RELATIONSHIP BETWEEN EMPLOYEE LOYALTY ——A CASE STUDAY OF A CITY ABOUT SEVERAL MEDIUM-SIZED SUPERMARKETS Abstract As the first large supermarkets will soon settled in A city, bound to have several medium-sized supermarkets a huge impact. It will affect the turnover of the supermarket, at the same time, it will likely to cause the flow of supermarket employee, resulting in some loss, and more likely to affect the future development of competition in the supermarket with a direct threat to the survival of the supermarket. In such a fierce competition environment, how to keep people, how to make employee satisfaction and loyalty is the problem urgently needed to be discussed and solved. Therefore, this study using questionnaire, interview and related analysis, exploring the enterprise employee satisfaction, employee of the correlation between expectations and loyalty, and the staff attributes on job satisfaction, expectations of loyalty. This study has been drew three conclusions, employee satisfaction and employee loyalty are positively related, employee expectations and employee satisfaction negatively related, staff attribute in job satisfaction, expectations and loyalty are different. Meanwhile, according to the results of the study,to the enterprise has proposed establishing employees incentive mechanism, to help employees' career planning, economic benefit and performance hook, reasonable management employee expectations in several improve employee satisfac

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