论电子商务人才培养—基于高校电子商务人才培养模式的二稿教程分析.doc

成都东软学院 毕业设计 院系名称 2014 年 10 月 30 日  摘要 电子商务的发展，电子商务人才 关键词 电子商务；人才培养；模式；探讨Abstract With the rapid development of e-commerce, e-commerce professional training abroad has become a new focal point for training qualified personnel. Combined with the training of our current situation of e-commerce, e-commerce model of professional training, professional issues such as curriculum system were discussed. E-commerce professionals in the computer information technology and Internet technology against the backdrop of the ever-changing with the rapid growth of a new professional It not only trained people should be familiar with the basic law of economic activity, but also master of the modern computer information technology; both advanced marketing and management concepts, are familiar with business processes. At present, the process of e-commerce training problems, combined with training in our country the status of e-commerce, e-commerce model of professional training, professional issues such as curriculum system was discussed, the transformation of existing e-commerce-oriented professional. ???? New model of e-commerce training to explore ways to more effectively applied to promote e-commerce training for the rapid development of modern e-commerce expertise to provide a high quality. With the rapid development of e-commerce, e-commerce professionals in training at home and abroad has become a new focal point for training qualified personnel. Keywords e-commerce; personnel training; pattern; discussion 目 录 第1章 当今电子商务人才培养现状的分析 1 1.1 目前电子商务人才培养的现状 1 1.2 目前电子商务人才培养类型 1 1.3 目前电子商务人才培养的特点 1 1.4 我国电子商务人才培养的举措 2 1.4.1 校企合作，取得双赢 2 1.4.2 积极改进教学的模式 3 第2章 电子商务人才培养中已存在问题 4 2.1 培养方向细分不足 4 2.1.1 培养方向宽泛 4 2.1.2 培养目标不明确 4 2.2 课程体系缺乏集成 4 2.2.1 缺乏实物培养 5 2.2.2 缺乏整体认识 5 2.2.3 实践项目缺乏 5 2.3 实务课程比重不足 5 2.3.1 专业定位不明 5 2.3.2 软件脱离现实 6 第3章 电子商务高校培养的新思想 7 3.1师资质量提高 7 3.1.1加强专业创新 7 3.1.2 开展师资合作 7 3.1.3 丰富教学内容 7 3.2 细分培养方向并明确核心课程 7 3.2.1 把握市场需求 7 3.2.2 进行专业