设计艺术的市场审视 毕业论文.doc

目录 引言…………………………………………………………3 设计艺术的时代发展趋势…………………………………4 顺应设计市场发展的设计教育……………………………6 艺术设计学与市场营销学设计艺术的市场审视 [摘要]在面向市场，面向全球化的今天，设计艺术的发展已经取得多元化的共识。设计艺术对于我们的社会生活，对于我们的未来意为着许多东西，同时它又将不可避免的面临着国际竞争与融合。由于各个国家和地区的社会状况不同，市场对设计本身的需求就各有侧重，所以要提高理论学习的思想认识，加强与设计实践的结合，并深入市场行情及时调整设计的观念与行为，以满足社会多元化人才的需求。艺术设计是应用学科，它与纯艺术不同，设计艺术是前瞻性的，给人们创造着生活；而纯艺术是回顾性的，让人们反思生活；设计是对生活的质量和现状的负责，而艺术是对人们的精神的安慰；设计与市场有密切的联系，而艺术却可以成为独特立行的个人生活。由此可见，设计面对的是现实和未来，所以面对一个新的时期的到来的时候，设计的观念和行为就需要调整和转型，来顺应时代潮流的变革。这就要求我们面对现实，面对市场，从多方面考虑设计与社会的经济、技术、信息、社会文化、市场营销等各方面的密切关系，了解当今市场对设计的需要，从市场出发正确审视设计的发展和未来，以适应新经济时代多元化发展的要求。 关键词： 设计艺术 市场经济 市场需要 设计与市场的联系 [Abstract]In an era of commercialization and globalization, we have to make decisions among various choices. Disturbed by complicated stimulus, our sensation is no longer so acute and under control as before. Designing art means a lot to our social life and future. The era gets this science to become rich in meanings and lands an important duty on it. In such an era, Chinas designing art education is faced with a vast market with hundreds of millions of consumers in it, but it still can not escape from foreign competition and impact. The diversification of designing art is commonly recognized, due to different social situation in different countries and regions, different markets have different priorities, so we must pay attention to the improvement of our study of theory concerning to the designing art and the practice of our ideas, besides, we should investigate the trend and concepts in the market with the purpose of satisfying various demands. Designing art is a kind of applied science, its different from pure art, design is forward-looking, it creates new life for people, but art is retrospective, it reviews life. The function of design is concerned with the quality of life, but that of art is to comfort peoples spiritual world. Design is closely linked to market, but art itself can become unique personal life So design is reality and future-oriented, an