我国中小企业网络品牌策略研究参考论文格式分析.docVIP

我国中小企业网络品牌策略研究 摘要：网络品牌是网络经济时代企业竞争的关键。本文主要通过了解我国中小企业网络营销的现状，结合网络品牌的特点来指出，目前我国中小企业建立网络品牌的重要性，进而分析阻碍我国中小企业网络品牌建设的因素，并提出中小实现网络品牌的途径。 关键词：中小企业 网络营销 网络品牌 The Network Brand Tactics Of Small And Medium-sized Enterprises In Our Country Are Studied **** (*********************************************) Abstract: The network brand, which is the key competitions among enterprises in cyber economy era. This paper mainly analyzes the current situation of cyber marketing of small and medium-sized enterprises in our country and on the basis of generalizing the characteristics of the Network brand in our count