chapterchangesinwordmeaning课件.ppt

商标名称变成普通名词 商标名称 Xerox Zipper Kodak Ajax Windex Clairol Kleenex 普通名词 用静电印刷技术复制 拉链 小型照相机 清洗剂 家用擦窗器 护发油 手巾纸 Pingpong Dacron Nylon Terelene Orlon Frisbee Deep-freeze Rubic cube 乒乓球 的确凉 尼龙 涤纶 奥伦 玩具飞碟 冷藏箱 魔方 The changes in meaning are gradual, and words are not changed in a day. Lady?(the hostess --- noblewoman --- well-cultivated woman --- woman) II Narrowing of meaning 2.1 definition Narrowing of meaning, also called specialization or restriction of meaning, is the opposite of widening meaning. It is a process by which a word of wide meaning acquires a narrower or specialized sense. Deer (origi