飘柔英文广告词.docVIP

PAGE  PAGE 15 飘柔英文广告词 Headline：Rejoice, is so sure! Body copy ：Do you want to be in the fairy tale Cinderella? I help you to do it! True charm by inside and hair, Scurf go without casting, beautiful hair be more outstanding. Elegant stay joss-stick, filar silk and moving. Our brilliance comes from your elegant demeanour, show launched, static, each side is beautiful. Wash protect furniture will be pushed off as a new function in Rejoice series. They will make your hair elegant soft. And you will become more confident. Believing Rejoice, believing youself. A new slogan：vitality from nutrition, energy from young, energy comes from passion. Wash protect furniture, let a hair elegant soft. 标题：飘柔，就是这么自信! 主体部分：你想要成为童话中的灰姑娘吗？我帮你来实现!真魅力由内而发，头屑去无踪,秀发更出众. 飘逸留香，丝丝动人。我的光彩来自你的风采，秀发动、静，每一面都美。洗护二合一将会是飘柔推出的产品中新的功能。它会让你的头发飘逸柔顺。你也会变得更加自信。相信飘柔，相信自己吧。 新的口号 ：活力来自营养,活力来自年轻,活力来自激情. 篇二：飘柔广告词分析 经管学院 12市营1班 陈佳涛 201224012103 飘柔广告词分析 飘柔的经典广告词：用飘柔就是这样自信。 优点：继承了飘柔以自信作为品牌的诉求点。由于飘柔的消费者群体集中在学生、蓝领、白领等中产阶级这一范畴。“自信”这个情感诉求表达的是飘柔使头发更柔更顺，从而帮助消费者保持良好形象，使之能充满自信地展现自我。现在社会变化非常快，每天遇到很多的挑战，所以对于这些人来说