旅游经济学-经济影响 ：产出、收入及可持续性.pptVIP

Chapter 5 Economic Impact: Output, Income, and Sustainability Introduction Each year, the tourism organizations of US spend more than one-billion dollars on tourism promotion. The one-half billion dollar figure does not include the spending of cities, counties, or other levels of government. Many government units sponsor convention and visitors bureaus to promote tourism to their local areas. Take Las Vegas as an example, its Convention and Visitors Authority spent almost $200 million in fiscal year 2006, including more than $115 million in advertising and marketing. Question: Why do the states and cities spend so much money on tourism promotion? Introduction Example--Las Vegas: With the investment, the 500-room hotels in Las Vegas developed to 5000-room hotels, they need: 10 times employees to staff the new hotel. 10 times bed linens,cleaning suppliers,and so on AND this spending creats Income for the hotels employees Revenue for the suppliers of the products AND these emplyees and suppliers Creating further increases in incomes for others through spending their incomes Pay taxes Introduction Answer: Each of these regions expects the promotional spending to return much more in growth in employment , income, and tax revenue within the region. Definition: Economic Impact of Tourism refers to these changes in employment, income, tax payments, and other measures of economic activity, along with social and environmental impacts. Economic Impact Analysis Tourism has many economic effects: Supply job opportunities: More than 7 million people in the US work in the travel and tourism industry Change the nature of places: Walt Disney World and Universals theme parks have brought tremendous growth to Florida, Orlando. Tax revenue: In Hawaii,the taxes of tourism industry workers, and tourism became the most important sources of revenue for state and local governments Econom