Interactive Multimedia Design Issues and Research.pptVIP

Interactive Multimedia:Design Issues and Research James D. Lehman Educational Technology Purdue University Interactive Multimedia:Design Issues and Research Comparison Research Comparison research Over the past three decades, much of the literature in educational technology has concerned itself with the effectiveness of computers or other media in comparison with traditional methods. So-called media comparison research is intended to address the need of decision makers to know whether new media justify their expense. Comparison research This research is epitomized by the studies of James Kulik et al. at Michigan. Kulik conducted a number of meta-analyses comparing the effects of various media to “traditional” instruction. These have included several analyses of computer studies. Comparison research Kuliks meta-analyses (and others) have consistently shown an effect size on performance of about 1/3 of a standard deviation for computer-based instruction compared to traditional methods. Time savings and improved attitudes have often been reported. Comparison research Meta-analyses have also been conducted on multimedia, such as interactive video. Two meta-analyses, by Fletcher and by McNeil Nelson, showed effect sizes in the range of .50 for interactive video. These analyses suggest that interactive multimedia may be somewhat more effective than regular computer-based instruction. Comparison research Research summaries have also looked at the effects of hypermedia – interactive multimedia that is characterized by nodes of linked information. These too suggest positive outcomes. We are now beginning to see comparisons of Internet based instruction with traditional methods. Olson Wisher found an effect size of 0.24 for web-based instruction. Comparison research While seemingly supportive of technology integration, are comparison studies really the right approach? Comparison research Comparison studies have come under considerable criticism. For example,