“大象诚心服务”冬季巡检活动方案.doc

目 录 一、活动目的·························································································································································1 二、活动主题·························································································································································1 三、活动时间·························································································································································1 四、活动对象·························································································································································1 五、活动人员安排·················································································································································1 六、活动主要内容·················································································································································5 七、·····················································································································································8 八、·························································································································································10 附件·········································································································································································1 一、活动目的 1、进一步提升牌形象，巩固市场地位； 2、为设备完成全面检查，进行预防性技改，消除故障隐患； 3、为客户操作手培训，解决遗留问题； 4、做一次全面的用户需求调查，为公司提升产品质量、改善服务提供重要参考依据。 二、活动主题 三、活动时间 2012年月日至1月日。 四、活动对象五、活动人员安排 1、组织架构。此次活动总指挥为先生，下辖六大：，区分别为先生、先生、先生、先生、先生、先生。 2、区域分布3、工作职责 序号 名称 主要职责 成员 1 总指挥 总体统筹指挥，重大事件决策。 总指挥 2 六大◆ 区域巡检工作总体监督，重点问题决策； ◆ 负责全国重点客户疑难遗留问题及重大客户抱怨的处理。 按区域设备数量及分布情况，进行人员分组及具体巡检路线的制定； 负责本区域客户的巡检，与客户的沟通及具体巡检内容的实施； 服务第一品牌的宣传。 调查客户设备整机使用情况，为公司提升产品质量提供最原始的资料。 负责提前对本区域客户设备使用情况进行分析分类，提前处理好遗留疑难问题，对暂时不能处理的问题，统一整理汇报公司总部； 集中解决在巡检过程中出现的疑难故障，并制定让客户认可的的故障解决方案并实施。 负责本次活动的情报收集工作，如：竞争对手资料的收集、区域服务感人