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- 2016-11-25 发布于浙江
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KFC standardization management and its reason
KFC standardization management and its reason Standardization is the most essential feature of the chain operation. Standardization can standardize the order of chain operation not only, still can make chain enterprises to quickly copy the shop, helps to cultivate enterprises core competitiveness. The great secret of success is to standardize the international chains, KFC, McDonalds and starbucks. KFC is popular, not rely on what are the unique secret recipe to cater to the tastes of the customers, but its on the raw materials, product processing of choose and buy, the respect such as service quality, brand operations carried out standardized operation, it is the key reason of it can get considerable profits. From quality, technology, finance, for example, KFC, reliability, communication, five star evaluation to suppliers and carry out the bottom out, adhere to the stock show me, control product quality from the source. 1. food quality standardization: priority control three areas: one is the raw material quality. From quality, technology, finance, reliability, communication, five star evaluation to suppliers and carry out the bottom out, adhere to the stock show me, control product quality from the source. The second is technology specifications. All products have the specification and the operation of the digital production process. Such as suck raw chicken in front of the Fried powder coating action according to 7, 10 and 7 operation strictly implement, etc. Three is the product shelf life. Such as the Fried chicken out of the pot after 1.5 hours (domestic do not go out, must be abandoned; Hamburg for a period of 15 minutes; French fries the shelf life of only 8 minutes. 2.quality of service standardization: emphasis on service is the extension of product quality, attention to make customer feel the enthusiasm of the waiter polite and considerate services, and by KFC respect fully experience the feeling. Whether to have a smile service consciousness as a hire
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