大眾汽车在金融领域的现状的市场分析.docVIP

　　 大众汽车在金融领域的现状的市场分析 启航论文 公司总部设在德国下萨克森州的沃尔夫斯堡的大众汽车是世界第三大汽车制造商，同时也是世界上最主要的汽车制造商之一。大众汽车集团有370000个员工，359家集团公司，60个生产设施。他旗下的品牌群包括奥迪跑车、宾利、布加迪、兰博基尼、西亚特、斯柯达和重型货车制造商斯堪尼亚。现今，集团分为两个主要部门：汽车部门和金融服务部门。汽车部门负责改善汽车和发动机，汽车的生产和对乘客的销售，还要负责商用车辆、卡车、公共汽车的相关业务。金融服务部门负责包括经销商和客户融资，租赁，银行，保险激活，车队管理。大众在金融领域的现状和未来的发展有如下： 据之前的周刊年度人物报道，大众汽车营业利润从16亿欧元增长到28亿欧元，在2010年上半年的表现明显比预期的要好。大众品牌汽车全球销售量年收入618亿欧元，同比增长20.7%。在汽车部门，经营活动现金流入从9亿同比增长到73亿。 　　Volkswagen (abbreviated VW) is one of the worlds major automobile manufacturers. The company is headquartered in Wolfsburg, Lower Saxony, Germany. Volkswagen was ranked as the world’s third largest motor vehicle manufacturer. Volkswagen Group includes the car marquees Audi, Bentley Motors, Bugatti Automobiles, Automobile Lamborghini, SEAT, Skoda Auto and heavy goods vehicle manufacturer Scania. Volkswagen consist of 370000 employes, 359 group companies, 60 production facilities, The group is divided into two major divisions: the Automotive Division, and the Financial Services Division. The automotive division is liable for the improvement of vehicles and engine, the production and sales of passenger, cares commercial vehicles, trucks, buses, and the genuine parts business. The financial service division included for dealer and customer financing, leasing, banking, insurance activates, fleet management. The present status and future development of financial area of Volkswagen are given below: 　　大众在金融领域的现状———Present status of financial area of Volkswagen 　　Volkswagen group performs significantly better than expected in the first half of 2010. At € 2.8 billion, operating profit up €1.6 billion on the weekly prior year figure. Group sales revenue up 20.7% year on year at €61.8 billion. Cash flows from operating activities in the automotive division increases by €0.9 billion year on year to €7.3 billion. The ratio of investment in property, plant and equipment to sales revenue to amount to 3.5% cash flow of €1.1 billion in the second quarter of 2010 f