2 The Formats of the English Business Letter.docVIP

课 时 授 课 计 划 第 1周 第教案 共 教案 Chapter I Introduction to English Business Letter Writing Section 2 The Formats of the English Business Letter Title Chapter one Section 2 The Formats of the English Business Letter Teaching Aims Ability Aims: To enable S.S. to master the formats of the English Business Letter and address the envelope Important and difficult points Full-blocked style Write a letter in Modified Block Style Curricular Contents Theory Review of section one To study the formats of the letter To address the envelope Practice Analyse the four styles of the English business letter to get the most popular format Extracurricular Contents Assignments Preview Chapter 1 Section 3 Finish Exercise I on P16, I Practice Type a letter by using the most popular format of business English letter Teaching Methods Explaining Pair work Discussion Question and answer Interactive teaching. Teaching Aids Course Ware Projector Blackboard Design Section 2 The Formats of the English Business Letter I The four format styles 1 Full block style 2 Block style 3 Indented style 4 Modified block style II Envelopes addressing 1 The styles of the envelope: Blocked style; Indented style 2 Requirements of envelope addressing: accuracy; clearness; good appearance III Consolidation IV Summary Teaching steps Step One: Review 1 Review the parts of a letter and their positions. 2 Check the homework. Step Two: The format styles of the English Business Letter. 1 全齐头式（full block style）：全齐头式的英文书信，要求将信头、收信人的姓名、信内地址等以及正文（包括每段起行）、结束语和签名均靠左边齐头对齐。 2 齐头式 （block style）：齐头式的英文书信， 除了信头、结束语和签名放在右边外，要求将收信人的姓名、地址等以及正文（包括每段起行）均靠左边齐头对齐。 3 缩头式 （indented style）：缩进式的英文书信， 信头、信内地址的每行文字均比上行向右缩进一两个字母，正文的每段文字的首行也向右缩进四个字母，签名打印时也应该比结束语缩进三四个字母。 4 混合式 （modified block style）：混合式也称折衷式或称半齐头式（）。混合式的英文书信， 信头、结束语和签名放在右边，每行文字齐头；信内地址各行文字及称谓左边齐头；正文每段起行向右缩进四五个字母。 Step There: Example 全齐头式 齐头式