美團商业计划书.docxVIP

MEITUAN BUSINESS PLAN班级：英语121组员：1231010 程涵1231015 纪鹏云1231018 董园园1231020 马雯1231027 雷金鹏Table of ContentsEXECUTIVE SUMMARYCOMPANY SUMMARY MANAGEMENT PRODUCT OR SERVICE MARKET ANALYSISMARKETING STRATEGY FINANCIAL PLAN 1. Executive Summary1.1 Company Overview: Meituan takes homonym for group once a day” in Chinese. Meituan was established on March 4, 2010. Meituan is earliest Chinese group-buying on the Internet. On the one hand, Meituan is a company that provides the most trustworthy, low discount and high quality service to customers. On the other hand, it is also helps the businesses of Meitua