Strategic Management战略管理学02.pptVIP

McGraw-Hill/Irwin Copyright ? 2009 by The McGraw-Hill Companies, Inc. All rights reserved. Chapter 2 The Context of Strategic Management  The Global Economy: A Brief Overview Opportunities and risks when firms diversify abroad Trade across nations will exceed trade within nations Rise of market capitalism around the world Transfer of money from rich to poor countries Equity Bond Investments Commercial loans 2-* The Global Economy: A Brief Overview Why do some countries enjoy the fruits of global capitalism while others are mired in poverty? Need of governments to have t