2015市场营销英文课件10.pptVIP

International Promotion Strategies Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile . Copyright 2004-2011 Aspose Pty Ltd. Through promotional activities, companies can communicate with customers, stimulate demands and provide information that buyers need to make a purchase decision. The promotional mix consists of advertising, personal selling, public relations, sales promotion and direct marketing. Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile . Copyright 2004-2011 Aspose Pty Ltd. To promote products in an effective way, the sender needs to ha