新视野大学英语第二册unit4测试.docVIP

Part 1 Short dialogs and multiple choice questions(每小题： 分) Directions: Listen to the short dialogs, then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers. Questions 1 to 1 are based on the following passage or dialog. 1. A. They both think there are too many ads. B. They both think there are not enough ads. C. The man thinks there are too many ads, while the woman thinks the opposite. D. The woman thinks there are too many ads, while the man thinks the opposite. Questions 2 to 2 are based on the following passage or dialog. 2. A. Security and esteem, but nothing else. B. Only fear, love and sensory pleasure. C. Basic human feelings. D. Advertising principals. Questions 3 to 3 are based on the following passage or dialog. 3. A. To show the importance of the Tour of France. B. To show the possibility of recovering from a deadly disease. C. To show that successful ads are often stories with happy endings. D. To show that a happy ending is required for all commercials. Questions 4 to 4 are based on the following passage or dialog. 4. A. To show that he only knows how to copy a page by hand. B. To show that he only knows how to make photocopies. C. To show that a feel-good ad is usually a true story. D. To show that a feel-good ad does not have to be a true story. Questions 5 to 5 are based on the following passage or dialog. 5. A. Because the name in Spanish suggests disasters. B. Because the name in Spanish suggests not moving. C. Because the name in Spanish means turning over. D. Because the name in Spanish means bad luck. Questions 6 to 6 are based on the following passage or dialog. 6. A. Ads should be made by local people. B. The lipstick ad is more effective in Germany. C. Ads should be adapted for particular p