到项目报告书-u盘组.doc

项 目 报 告 书 课程名称 专题设计（二） 项目名称 多功能时尚便携U盘 设计时间 2013年7月 项目部门单位 工设1002班 指导教师 曾勇 项目人员 CEO:姜恺笛 CTO:袁芳 CMO:周蛟 CDO:朱文婷 CFO:徐冠虹 目录 前言···························································1 项目描述 项目名称·····················································1 目标·························································1 实施方式·····················································1 任务陈述·····················································2 确定用户需求 确定客户需求·················································3 转化客户需求·················································4 确定目标指标 市场调查·····················································6 技术调研·····················································9 收集具有竞争性及代表性的U盘的标杆信息······················11 4、设置U盘相关度量的理想值和最低可接受值······················13 5、设定最终目标················································14 6、对结果和过程进行反思········································14 概念生成 清理问题····················································15 U盘概念外部搜寻············································16 U盘概念系统探索············································16 概念草图（前期）·············································20 总结························································32 最终目标····················································32 概念选择 概念粗筛····················································34 概念评分····················································35 概念草图（后期）·············································36 概念测试 设计说明····················································37 产品实物图··················································38 产品尺寸图··················································38 产品局部图··················································39 产品使用图··················································39 产品结构····················································40 故事板······················································41 项目可行性分析 经济可行性分析····················