(优)2011完美门店手册.pptVIP

Iconic Perfect Store : RETEX ( 除价格 Price ) Top 400 KC1/KC2 Hyper/LS – 7 KPIs Perfect Store Tier 1: RETEX (除价格 Price ) Rest KC1/KC2/RKA Hyper/LS – 6 KPIs, except “Shelf Standard” Perfect Store Tier 2 : RETEX (除价格 Price ) Rest UP DT MT stores ( H/LS ) – 4 KPIs ( OSA/NPD/Price/SOS ) Perfect Store Tier 3 : DMS (除价格 Price ) Non UP DT MT stores – 4 KPIs ( OSA/NPD/Price/Promotion Sell-in ) Reach : Nielsen Rest stores – 1 KPI ( Top 10 SKUs National GT WTD ) 完美门店 2011 - CD SOP - 联合利华认为：完美门店是：分销了必须的产品组合，这些产品在店内的正确位置（包括一级货架和二级陈列）按购物者的习惯正确陈列并可见，并且，运用了正确的店内陈列及促销工具。 英文原版定义: The group agreed that a P