江镇市现代港口物流产业发展战略研究--本科毕业论文.doc

镇江市现代港口物流产业发展战略研究 [摘要]镇江港地处苏南经济板块区位优势明显安特卫普港香港港研究基础从镇江物流业宏观环境发展现状入手分析镇江物流业存在的不足及原因odern Port Logistics Industry Development Strategies And Measures of Zhenjiang [ABSTRACT]Zhenjiang port is located in the South of Jiangsu economic plate, and its location advantages are obvious, just as other ports in the world, such as Antwerp port, Hongkong port, which use their advantages and external opportunities to promote the development of modern port logistics industry. But in recent years, not only the gap between Zhenjiang port and the advanced ports like Nanjing port, Suzhou port is becoming widening, but also the range between some weaker ports, such as Taizhou, Lianyungang port, is narrowing. Faced with the increasingly fierce competition, how to develop the modern port logistics industry and improve the comprehensive competitiveness of the region has become one of the urgent problems that needs to be solved. Based on the actual situation of Zhenjiang port, with the related knowledge of modern port logistics as the foundation, starting from the macro environment and the current situation of Zhenjiang port, this paper will analyse the shortcomings of port of Zhenjiang modern logistics industry, as well as its reasons.Then, through the SWOT strategy analysis, the qualitative results will be quantitative by using the AHP method, so as to discusses the development strategy of modern port logistics industry in Zhenjiang. Finally, the target position of Zhenjiang modern port logistics industry development will help to put forward specific measures, and provide references for the related departments and enterprises of Zhenjiang. [KEY WORDS] Zhenjiang Modern Port Logistics SWOT AHP 目 录 一、引言 1 二、现代港口物流产业概述 2 （一）现代港口物流的概念 2 （二）传统港口物流与现代港口物流的区别 2 （三）现代港口物流服务平台的构成 2 （四）21世纪以来现代港口物流的发展阶段与趋势 3 三、镇江市现代港口物流产业发展现状分析 4 （一）镇江市现代港口物流产业发展情况 4 （二）镇江市现代港口物流产业发展存在的突出问题 5 四、镇江市现代港口物流产业发展的SWOT分析 7 （一）内部优势（Internal Strengths） 7 （二）内部劣势（Internal Weaknesses） 9 （三）外部机会 (External