毕设论文__礼仪在商务谈判中的意义与策略.docVIP

文摘要要 本文主要研究商务谈判中礼仪的形式、风格、作用，从方面进行对比并且分析同时指出文化不同世界上各民族都有其独特的原则或准则不同文化背景下们 关键词： 礼仪；商务谈判；策略 Table of Contents Abstract i 摘要 ii 1.Introduction………………………………………………………………………………….....1 2.Literature Review.......................................................................................................................2 2.1 Different Negotiating Styles in Eastern and Western Countries…………....…..…………2 2.1.1 Eastern countries.......................................................................................................2 2.1.2 Western countries…………………………………………………………………..3 2.2 Different Business Etiquette and Custom in Eastern and Western Countries……....….…4 2.2.1 Status……………………………………………………………………….………4 2.2.2 Task versus time concepts 4 2.2.3 Chinese Yes versus American Yes 4 3. The Meaning of Etiquetee in Business Negotiation…………………………………………6 3.1 Understanding Culture Differences………………………………………………………..6 3.2 Promoting an Effective Business Negotiation 6 4. The Strategies of Etiquette in Business Negotiation………………………………………...7 4.1 Enhancing Communication 7 4.1.1Communication skills 7 4.1.2 Communication taboos 7 4.1.3 Good relationship in communication 8 4.2 Using Proper Language 8 4.2.1Courtesy 8 4.2.2 Conciseness 8 4.2.3 Clarity 8 4.2.4 Correctness 9 4.2.5 Constructiveness 9 4.2.6 Concession 9 4.3 Etiquette on Different Occasions 9 4.3.1 Etiquette for greeting and send-off 9 4.3.2 Business dress etiquette requirements 10 4.3.3 Taboos in business negotiation 10 5. Conclusion……………………………………………………………………………………12 Bibliography 13 Acknowledgements 14 Introduction With global economy is advancing at a staggering speed nowadays, business negotiation becomes much more significant in the field of business contacts. Just knowing international business knowledge for business staff is not enough, either in written expression of correspondences or in business negotiation; etiquette helps to establish good environment of facilities and to easily achieve the