2016上半学期尔雅大学生创业基础(李肖明)期末考试试题及答案..docxVIP

一、 单选题（题数：50，共?50.0?分）1撰写创业计划书的误区是（）。1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank分析产品的优劣势B、/exam/test/javascript:void(0); \t /exam/test/_blank用数据作为市场分析依据C、/exam/test/javascript:void(0); \t /exam/test/_blank用“前无古人后无来者”等话打动投资人D、/exam/test/javascript:void(0); \t /exam/test/_blank突出产品的差异化正确答案： C?我的答案：C2关于谈判前的准备，下列做法不恰当的是（）。1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank要充分调查了解对方的情况，分析对方的强项和弱项。B、/exam/test/javascript:void(0); \t /exam/test/_blank要分析谈判中哪些问题是可以谈的，哪些问题是没有商量余地的。C、/exam/test/javascript:void(0); \t /exam/test/_blank要分析什么问题对于对方来说是重要的，分析这笔生意对于对方的重要程度。D、/exam/test/javascript:void(0); \t /exam/test/_blank要充分了解市场信息和对方信息，并将己方信息公诸于众，做到开诚布公的谈判。正确答案： D?我的答案：D3下列创业融资的途径不恰当的是（）。1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank亲情融资B、/exam/test/javascript:void(0); \t /exam/test/_blank风险投资C、/exam/test/javascript:void(0); \t /exam/test/_blank爱心捐助D、/exam/test/javascript:void(0); \t /exam/test/_blank商业贷款正确答案： C?我的答案：C4计划书应该具备的特点不包括（）。1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank简明扼要B、/exam/test/javascript:void(0); \t /exam/test/_blank逻辑性强C、/exam/test/javascript:void(0); \t /exam/test/_blank具有可行性D、/exam/test/javascript:void(0); \t /exam/test/_blank具有理论高度正确答案： D?我的答案：D5下列不利于有效沟通的做法是（）。1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank善于聆听B、/exam/test/javascript:void(0); \t /exam/test/_blank换位思考C、/exam/test/javascript:void(0); \t /exam/test/_blank一言堂D、/exam/test/javascript:void(0); \t /exam/test/_blank非正式沟通正确答案： C?我的答案：C6创新对创业具有重要意义，下列案例无法体现创新的是（）。1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank默巴克发明硬币之星B、/exam/test/javascript:void(0); \t /exam/test/_blank克里甘创办高个女生时尚女鞋C、/exam/test/javascript:void(0); \t /exam/test/_blank可汗学院的反转式教学D、/exam/test/javascript:void(0); \t /exam/test/_blank零售业在互联网时代采用传统营销模式正确答案： D?我的答案：D7在《西游记》师徒五人的团队中，孙悟空的角色主要起什么作用？（）1.0?分A、/exam/test/javascript:void(0); \t /exam/test/_blank凝聚和完善作用B、/exam/test/javascript:void(0); \t /exam/test/_blank信息和监督作用C、/exam/test/javascript:void(0); \t /exam/test/_bl