高中英语 Unit5 Points of view-reading课件 牛津上海版S1B.PPTVIP

Skimming P75 1.What are these four reading materials? 2.What does “Little spenders are Big Spenders” mean? Little spenders are Big Spenders Scanning I Read the news by yourself and try to answer the questions 1.Why are Asia’s children becoming the fastest growing consumer group? 2.What do advertisers do to get the attention of these young viewers? 3.What do some educators believe? 4.What action are governments taking to protect children? True or False 1.It is legal for children to work in factories. 2.The aim of advertising is to make them ask their parents for money to buy things. 3.Children can learn a lot from the silly toys. 4.‘Smart tortoises’ are one of the world’s best-selling toys, ever. Scanning II Read the three letters by yourself and let us discuss their different points of view. Summary Beginner: With reference to the news, people get different points of view. Body:Elvis Hu thinks that... And in ... opinion, ... But/However,... Conclusion:Well, in my opinion/ from my point of view,I agree with... because I think... Discussion What is your point of view about the news? Will you be the big spenders? Why or why not? Will you buy those toys? Why or why not? * Welcome Chapter Five Points of View How much money do they need to make this ad? Why do they make this ad? Who will buy the food? Different TV commercials have different target audience. Let’s check it out cosmetics Target audience: Women and ladies car Target audience: rich men shaver Target audience: men Milk powder Target audience: babies sneakers Target audience: teenagers Target audience Ads Car (BMW) Drinks (coke) Toys IBM Cosmetics NIKE/ADIDAS Wealthy adults teenagers Ladies and women businessman Kids and teenagers Kids and teenagers A piece of news and three letters kids