《观光农业园的绿色营销策略.docVIP

摘要:当今绿色营销成为营销主流,都市观光农业园需要实施绿色营销策略,进而取得经济效益和环境效益。为此,需要对都市观光农业园进行深入研究,结合其实际制定有效的绿色营销策略,推动都市观光农业的可持续发展。 　　关键词:都市观光农业园;绿色消费;绿色营销 　　Abstract:Nowadays, the green marketing has become marketing mainstream, so city sightseeing agricultural park needs to implement green marketing strategy to achieve economic and environmental benefits.Therefore, we should establish effective green marketing strategy in light of the actual to promote sustainable development of city sightseeing agricultural park by in-depth study. 　　Key words:city sightseeing agricultural park; green consumption; green marketing