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ppt课件-chaptereight-cengage
Global Management What Would You Do? You are founder of Pret à Manger, a London-based chain of more than 120 stores serving healthy “fast” food… You are considering expanding into the United States But the menu may not be familiar to American tastes If not America, where outside the U.K. could you consider? What’s the right way to go global? What changes will have to be made? What would you do? What Is Global Business? Impact of Global Business? Foreign Investment Foreign Investment in the U.S. U.S. Foreign Investment Abroad American Companies Are No Longer Competitive in the W
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