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                商务英语口语 Oral English for Business Communication Unit 5 Marketing Learning Objectives  In this unit, you will learn language on how to:  Promote sales Advertise Conduct market research  Unit 5 Marketing A. Promoting Sales  Notes: 1. latest 最新的,最近的     e.g. Did you see the latest movie in Empire Theater? 2. decrease  减少     e.g. Traffic decreases on holidays. 3. result from… 由…而产生     e.g. His failure resulted from his carelessness. 4. victim  受害者     e.g. He is one of the millions of victims of the war. 5. layoff 裁员,解散 Unit 5 Marketing 6. would-be buyer  潜在购买者 7. favorable  肯定的,有利的     e.g. The negotiation went on smoothly under favorable conditions. 8. enlarge  扩大,放大     e.g. In learning English we need to enlarge our vocabulary.  9. participate in  参加     e.g. More and more athletes participate in the Olympic Games. 10. workable 行得通     e.g. If this is workable, we will be able to attract more domestic customers. Unit 5 Marketing 11. impressive  印象深刻的 12. The company held an impressive ceremony to celebrate its 50th year establishment.  13. considerably	相当大地,相当多地     e.g. I’m sure our friendly talk will enhance our cooperation considerably.  14. update  更新     e.g. We need to update the files every year.  15. make sense  有意义     e.g. What you said doesn’t make any sense. 16. target   以…为目标      e.g. The new cell phone targets mainly at cooperate workers. Unit 5 Marketing 17. emphasize  强调     e.g. The teacher emphasized on the importance of punctuality for the class.  18. advantage  优势     e.g. A better education gave us the advantage in job hunting. 19. durable  持久的,耐用的     e.g. The coat was made of a durable fabric.  20. convey  传达,传递     e.g. If youll leave a message, Ill convey it to him. Unit 5 Marketing Key Sentences: I think the home market for our palm PC still has potential.  There are more and more would-be buyers thanks to our favorable economic environment.  The problem is how to make more people, companies and enterprises aware of our products.  We coul
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