旅行社企业集团边界研究兼评中旅并购.docVIP

 旅行社企业集团边界研究--兼评中旅并购内容摘要：本文通过对影响旅行社企业集团边界因素（规模经济、交易成本、组织成本、市场规模、行业竞争状况、企业家能力等）的分析，并借助数学模型探讨了旅行社企业集团边界的确定问题，旨在为旅行社组织边界的确定提供一个分析思路。关键词：旅行社、边界、规模、成本、交易 Abstract: The paper discusses the boundary of travel services through analyzing such factors as scale economy, transaction cost, organization cost, market capacity, competition conditions, and entrepreneur talents and building mathematical models. The author hopes it can help travel services to make a successful decision on enterprise boundary. Key Words: travel service, boundary, scale, cost, and transaction 2002年10月份，中国中旅