If you fail this course, this may become your office.ppt

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2017-02-11 发布于北京
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If you fail this course, this may become your office.ppt

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* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * ?2011 Cengage Learning. All rights reserved. 1–* FIGURE 1.4 The Three Stakeholder Groups Which stakeholder is most important? ?2011 Cengage Learning. All rights reserved. 1–* Capital Market Stakeholders ShareholdersMajor suppliers of capital Banks Private lenders Venture capitalists Stakeholders Capital Market Stakeholders X X ?2011 Cengage Learning. All rights reserved. 1–* Capital Market Stakeholders Shareholders and lenders expect the firm to preserve and enhance the wealth they have entrusted to it. Want the return on their investment (and, hence, their wealth) to be maximized. Expect returns to be commensurate with the degree of risk to the shareholder. Management must balance the interests of shareholders and lenders with its concerns for the firm’s future competitive ability. ?2011 Cengage Learning. All rights reserved. 1–* Stakeholders (cont’d) Capital Market Stakeholders Product Market Stakeholders Product Market Stakeholders Customers Suppliers Host communities Unions X X ?2011 Cengage Learning. All rights reserved. 1–* Product Market Stakeholders Customers Demand reliable products at low prices Suppliers Seek loyal customers willing to pay highest sustainable prices for goods and services Host communities Want companies willing to be long-term employers and providers of tax revenues while minimizing demands on public support services Union officials Want secure jobs and desirable working conditions ?2011 Cengage Learning. All rights reserved. 1–* Stakeholders (cont’d) Capital Market Stakeholders Product Market Stakeholders Organizational Stakeholders Organizational Stakeholders Employees Managers Nonmanagers X X ?2011 Cengage Learning. All rights reserved. 1–* Organizational Stakeholders Employees Expect a dynamic, stimulating, and rewarding work environment. Are satisfied by a company that is growing and actively developing their skills. ?2011 Cengage Learning. All rights reserved.