西门子-营销资料.pptVIP

Question and Opportunity Questions Haier ASS system is relatively more sound. It enjoys good WOM. Brands like Elecx, Xinfei, Rongshida, Little Duck provide distinguishing ASS to win consumer‘s trust. Siemens doesn‘t have a powerful ASS subject, as a basis for trust building and WOM accumulating. Opportunities Consumers need not only after-sale warranty and service promise, but the carefree feeling and respect. Competitors mostly center on technical service, ASS remain a tool in value, except Haier when it can cause certain psychological value. Competitor竞争者 International star-class servi