2011苏宁电器简介(中英文).docVIP

2011苏宁电器简介（中英文）一、发展概况 Introduction苏宁电器(002024)—中国最大的商业企业、中国家电连锁零售行业的领先。1990年，苏宁电器创立于中国南京。经过20年的发展，连锁网络覆盖中国大陆300多个城市，并且进入中国香港和日本东京、大阪等地区，拥有近1400家连锁店，员工15万人，2010年销售收入近1500亿元。苏宁电器是国家商务部重点培育的“全国15家大型商业企业集团”之一，名列中国企业500强第50位、中国民营企业前两强、中国商业流通企业第一。公司先后荣登《福布斯》亚洲企业50强、《福布斯》全球2000大企业中国零售业第一，品牌价值508.31亿元。2004年7月，苏宁电器在深交所挂牌，成为国内首家IPO上市的家电连锁企业，是全球市场价值最高的家电连锁企业之一，荣获“中国最佳企业管治奖”、中国最具投资价值上市公司奖、中国最具竞争力上市公司等诸多荣誉。Suning Appliance (002024)--- The largest commercial enterprise in China, a leader in chain retailers of home appliances in China. Suning Appliance was established in Nanjing, China in 1990. After 20 years of development, its chain network has covered more than 300 cities in mainland China, and it has already entered the markets of Hong Kong across the strait, Tokyo and Osaka in Japan. Till now, Suning has nearly 1,400 chain stores with 150,000 staff, and the sales revenue in 2010 is close to 150 billion yuan. Suning Appliance is one of the “National Key 15 Largest Commercial Enterprises in China” specially supported by the Ministry of Commerce. It ranks the 50th place among Top 500 Enterprises in China, the 2nd place among Chinese non-governmental enterprises and the 1st place among Chinese Commercial Circulation Enterprises. According to the magazine of Forbes, Suning was once ranked among the Top 50 Asian Enterprises and the 1st place of Top 2,000 Largest Enterprises Worldwide for its retailing business in China. Its brand value is worth 50.831 billion yuan. In July of 2004, Suning Appliance was listed in Shenzhen Stock Exchange Market, thus having become the first listed home appliance chain enterprise featured by IPO (Initial Public Offerings) in China. It is one of the home appliance chain enterprises with the highest market value worldwide. It has received so many honors as “Award of the Best Corporate Governance in China”, “Award of the Most Investable Listed Company in China”, and “The Most Competitive Listed Company in China”, etc.二、连锁开发 Chain Development1、覆盖城乡海外的连锁网