Standards Battles and Design Dominance.pptVIP

印坊甫谋催童销毡檄啄岗仲柒铱窘扮沈衰多锣擞膨赖莱贿令旦苹敝绦赋徐Standards Battles and Design DominanceStrategic Mgmt of Tech Innovations 1/e Chapter 4 Standards Battles and Design Dominance Chapter 4 McGraw-Hill/Irwin ? 2005 The McGraw-Hill Companies, Inc. All rights reserved. 数镍乎蔼私锑畅噶晦便页仍记渍助孪湾溉涛张柿殿倔耕久冈订炙军锐匀靛Standards Battles and Design DominanceStrategic Mgmt of Tech Innovations 1/e The Rise of Microsoft In 1980, Microsoft didn’t even have a personal computer (PC) operating system – the dominant operating system was CP/M. However, in IBM’s rush to bring a PC to market, they turned to Microsoft for an operating system and Microsoft produced a clone of CP/M called “MS DOS.” The success of the IBM PCs (and clones of IBM PCs) resulted in the rapid spread of MS DOS, and an even more rapid proliferation of software applications designed to run on MS DOS. Microsoft’s Windows was later bundled with (and eventually replaced) MS DOS. Had Gary Kildall signed with IBM, or had other companies not been able to clone the IBM PC, the software industry might look very different today! 训樟谊伸梯残搽飞筏纲枉捷伍叉舀梅盖桩振池倘岩笔孔喜黍吩昨蛹签迢蛰Standards Battles and Design DominanceStrategic Mgmt of Tech Innovations 1/e The Rise of Microsoft Discussion Questions: What factors led to Microsofts emergence as the dominant personal computer operating system provider? Is Microsofts dominance due to luck, skill, or some combination of both? How might the computing industry look different if Gary Kildall had signed with IBM? Does having a dominant standard in operating systems benefit or hurt consumers? Does it benefit or hurt computer hardware producers? 桅絮僚奋吮专颂租拱证慧讯逐廖摩醉弧汹银式博烹划揖氏沦英森纲肇这摧Standards Battles and Design DominanceStrategic Mgmt of Tech Innovations 1/e HP考慮採用Google的Android 路透社報導(2009-04-01 )，惠普（HP）電腦考慮使用谷歌（Google）Android系統，但對於是否大舉採用此一新應用平台，HP則不願多談。Android目前主要是應用智慧型手機上面，也開始應用在其他資訊產品，許多分析師認為，此一平台若用在筆記型電腦上足以降低成本，並與桌上型電腦作抗衡。 若Android進軍到PC領域，微軟平台將首當其衝擊，HP發言管道僅表示，該公司，對於採用Android，僅限於「研究」，就同OS選擇一樣，必須考慮客戶的立場。 嫂侄靡脸街比寨古挡寄借氏凸逻郁顺冉篡惰翟矫动酒惹江浪诱捏撂玫碴妓St