task1.2writing principles.pptVIP

Task1.2Writing Principles Aims and Requirements: In this chapter, students are required to grasp as follows: 1.Know and grasp the structure and layout of the English Business Letter. 2.Know the basic formats of the English Business Letter 3.Grasp the principles of the English Business Letter Writing Section I The Structure and Layout of the English Business Letter heading, date, inside address, salutation, subject line, body, complimentary close, signature and enclosure (attachment for an email) and carbon copy. Section 2 The Formats of the English Business Letter A) Basic formats of a business letter: 1.????? Indented style Each line of heading, inside address, each line of the body should indented for two letters; the first line of the body should indented 4 letters. 2.????? Modified block style (semi-block style) It is also called semi-block style. Heading, complimentary close and signature should be put in the right of the letter. All lines are in a block style from right. The inside address, solutation are in a block style from the left; First line of each paragraph of a the body should be indented 4 letters. A) Basic formats of a business letter: 4.Modified block style (semi-block style) It is also called semi-block style. Heading, complimentary close and signature should be put in the right of the letter. All lines are in a block style from right. The inside address, salutation are in a block style from the left; First line of each paragraph of a the body should be indented 4 letters. Section 3 The Principles of the English Business Letter Writing Basic requirements of a business letter: 1)?Correct, clear and complete content, using business terms and expressions with regular language. Describe in details about the time, place, color, size, quality, packing, insurance, and other elements. Check the No. of invoice, L/C, B/L, price. Section 3 The Principles of the English Business Letter Writing Basic requirements of a business letter: 2)??