Week 1 Introduction Temple Fox MIS介绍了1周庙的狐狸.pptVIP

* * * * * * * * * * * * * * * * * * * * * Resource Exchange (contd.) Resource Exchange (contd.) Only information flows between manufacturers A B A B acts as virtual sites for each other Used by Synchronet Marine, Tong Yang Major Corp. Cement Group Leveraged shipments When is the cost of delivery justified? If the order value is sufficiently large If there is a high concentration of orders in one area Delivery value density (DVD) DVD = Avg. total dollar volume of shipment / Avg. travel distance per trip Improving DVD The Streamline method Boston-based online grocer Delivery to specified neighborhoods on specified days of the week By accumulating deliveries, increased the total dollar volume of the shipment By focusing on specific neighborhoods, reduced the trip distance Improving DVD (contd.) The ECLine model Korean third-party LSP Recruited highly localized home-delivery service providers or dealers Dealers deliver multiple times daily (lower trip distance, because of localization) Excellent service benchmarks ECLine picks up items and drops off in bulk (lower DVD) Clicks-and-Mortar Model Get the customer to cover the last mile Customer orders online, and picks up the product at the nearest store Negligible incremental cost for the shipment Practiced by many companies, including Wal-Mart, CVS, Ford Motors, … The right strategy Learning Objectives Understand the core eFulfillment principles Learn about the distribution strategies used in e-business Designing Distribution Networks Factors InfluencingDistribution Network Design Distribution network performance evaluated along two dimensions at the highest level: Customer needs that are met Cost of meeting customer needs Tradeoff between these two dimensions Factors Influencing Distribution Network Design Elements of customer service influenced by network structure: Response time Product variety Product availability Customer experience Order visibility Returnability Supply chain costs affected by networ