2013新本科毕业论文格式.docVIP

论文分类号： 2013届学士学位毕业论文 题目： 从功能对等看英语广告的翻译 系 别 专 业： 外国语学院 英语 研 究 方 向： 英语教学/文学/翻译/语言学等 学 生 姓 名： 学 号： 指导教师姓名： 指导教师职称： 副教授/讲师/ 助教(硕士) 2013年 4月10 日  On Advertisement Translation from English to Chinese in Light of Functional Equivalence A Thesis Submitted to School of Foreign Studies Suzhou University in Partial Fulfillment of the Requirements for the Degree of Bachelor of Arts Written by： Supervised by： April 10, 2013 Acknowledgements I would like to thank all those who have given me their generous help, commitment and enthusiasm, which have been the major driving force to complete the current paper. …  Abstract The theories which proposed by Eugene A. Nida have affected many Chinese and foreign translators for a long time, especially the theory of functional equivalence. Functional equivalence refers to the equivalence on the functions but not on the forms and structures. In our daily life, we live with different advertisements, some of which are translated works. These advertisements are aimed at giving the potential customers a lasting impression and persuading them to buy their product. Therefore, in order to express the ideas of the original works and realize the goal for sale, the translators should take account of the cultural elements and social elements in order to achieve functional equivalence. This paper consists of three parts. The first part deals with the concept of functional equivalence and its aims and principles. The main aim of functional equivalence is to represent the information of the original work in the target language and achieve the equivalence of functions of languages. In order to make this concept clear, the author gives a brief introduction of different functions. Although different languages have d