Barreled Water.pptVIP

Company of Barreled Water 12250904213 卢小曼 12250904214 罗笑妍 12250904215 倪夏燕 12250904216 彭海雁 Drink replace water × Sugar and additive × Disturbance acid-base balance * * * * * People raise concern about barreled water. A Twenty thousands students in our university and many residents nearby. B No stores that sell barreled water existing in our campus at present. C Therefore, we think it is possible to set up a Company of Barreled Water in our school. D Inspiration Forces In The Industry Analysis Situation Bargaining Power of Buyers Threats of New Entrants Threats of Substitutes Bargaining Power of Substitutes Suppliers New Entrants Buyers Substitutes New Entrants 1 2 3 new barrelled water shops new beverage shops new water dispenser in campus 1 2 3 New Entrants do a survey about our new competitors,know their promotion, price, service. And then give responses. let the customer know that drinks and beer cannot replace the water. the quality of the water in it is hard to control. The Bargaining Power of Buyers Too High Scustomers must turn to other companies A Too Low we cannot make profits or even lose money in this business. B Frequency and Quanlity of Purchasing 2 The Number of Buyers 1 The Availability of Substitutes 3 Factors Frequency and Quanlity of Purchasing The Number of Buyers Frequency and Quanlity of Purchasing The Number of Buyers Research and Strategy 1 market research 3 find that this is the seller’s market or buyer’s market. buyers’ demands, expected price, preferable brands, and so on 2 To make price strategy 4 Substitutes Water Purification Equipment Self Boil Drink Campus Water Fountain 1 2 3 4 meet test of routine health indicators of drinking water. Direct Drinking Water ultraviolet sterilization ultrafiltration membrane activated carbon adsorption Water Purification Equipment Technology is not popularize. Barrelled Water Self Boil Convenient and clean × × Electrical equipment which used out of line. Cant complete remove harmful s