函电(unit2信函格式)解析.ppt

* Unit 2. the structure format of business letters Objectives: Know the parts of a business letter Know the format of a business letter Know how to address an envelope 1.Parts of a business letter： 1) 7 necessary parts : letterhead (return address) date inside address salutation body of the letter complimentary close (closing) signature 2) 6 optional parts : attention line 经办人 subject line 事由 reference number 归档或参考号（案号） enclosure 附件 carbon copy notation 复本抄送 postscript (P.S.) 再启，附言 ( try to avoid using it ) Letterhead Reference Number Date Inside Address Attention Line Salutation Subject Line body of the letter Complimentary Close Signature Cc Enclosure Postscript A letterhead generally contains: ( sender’s name address ) The name of the company Its address and postcode Telephone number Fax number Internet address E-mail address Trademark or logo, etc. Example of a Letterhead: Senda Shoes Company 82 Jian Guo Road Dongcheng District Beijing 100006, China Tel: 6606811 Fax: 6507631 Http:// E-mail: bcxbcx@21 Please write a letterhead of yourself. date: use the full name of the month (no abbreviations), followed by the day (in numerals without –st, -rd, or –th), a comma, and then the year. Alternatively, the day is placed first, followed by the month and the year with no comma. Not: 3. 8. 2007 3/8/2007 But: July 2, 2007 (US) 2 July 2007 (UK) inside address : ( receiver’s name address ) 公司的缩写：Inc./Corp./Co.,Ltd “Messrs.”is used only for company whose name includes a personal element. e.g. Messrs. J.Brown Co. Messrs. Williams Warner salutation: eg. Dear Sirs，