Puns in English Advertisement and Their Translation 英语毕业论文.docVIP

Puns in English Advertisements and Their Translation Introduction: With the development of social economy, advertisements have deeply gone into every field of our society and have become an indispensable part of our lives. The creation of advertisements is a comprehensive art. The writing of this kind of art needs more skills than that of other forms. It should make use of marketing theories to create vivid and interesting words which can be appreciated by both the well-educated and the un-educated. What’s more, it should be able to attract readers’ attention in a short moment and stimulate