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© 2010 by The 451 Group. All rights reserved From support services to software services Matthew Aslett, Senior Analyst, Enterprise Software, The 451 Group The evolution of open source business strategies © 2010 by The 451 Group. All rights reserved Open source is not a business model How do vendors generate revenue from open source software? Published: October 2008 Enquiries to: sales@ © 2010 by The 451 Group. All rights reserved Open source is not a business model “My view was always that open source is not a business model, nor an industry. Open source is just a production model and a distribution model. So any monetization must be added from the outside, i.e. there is no intrinsic business model for open source.” Marten Mickos © 2010 by The 451 Group. All rights reserved Open source is not a business model “There is no open source business model.” Jim Whitehurst “I debated again yesterday with a colleague on open source business models. I dont believe there is such a thing.” Stephen Walli © 2010 by The 451 Group. All rights reserved Revenue triggers Commercial license Subscription Support services Other products/services Software services Custom development Advertising End user licensing Dual licensing Open core Open complement Single open source Assembled open source Closed Development model Public Private Public/private Vendor Community Aggregate Software license Reciprocal Permissive Elements of an open source business strategy Copyright control Vendor Foundation Distributed Withheld © 2010 by The 451 Group. All rights reserved Copyright control Vendor Foundation Distributed Withheld Development model Public Private Public/private Vendor Community Aggregate Software license Reciprocal Permissive Defining community relationships © 2010 by The 451 Group. All rights reserved Revenue triggers Commercial license Subscription Support services Other products/services Software services Custom development Advertising End user licensing Dual lice