Thin How the Fitness - Luzhou straighten out the sub-brands on the investigation and reflection after.docVIP
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Thin How the Fitness - Luzhou straighten out the sub-brands on the investigation and reflection after
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‘Thin’ How the ‘Fitness’ - Luzhou straighten out the sub-brands on the investigation and reflection after
Some time ago, on the news of Luzhou to rectify sub-brand is’ sugar, tobacco and alcohol Weekly ‘reported that after the liquor industry, a wave caused no small waves, because this is the second cut Wuliangye pain followed by a sub-brand to the biggest names in Liquor Industry’ buy brands’ moving a major operation. It is learned that before the end of April, in principle, except Luzhou special song, the first song, two things, Luzhou stock company will be prohibited with the ‘Luzhou’ special fonts buy the brand in the market circulation, which fully shows the Luzhou ‘contraction brand front’ determination. In this regard, Luzhou dealers is how to treat it? Its being ‘rectification’ of brand buyout business is what kind of attitude?
Luzhou the ‘thin’ is no doubt the purpose is to safeguard its ‘special song’, ‘the first song’, and several other major brand’s market position, so that the main brand is more robust, and that ‘thin’ how to operate after the master brand ? Market front-line distributors for the development of its main brands and which way? With a lot of questions and thinking, reporter interviewed the east, north, southwest, Central Plains and Northeast and other places as well as part of the buyout business distributor.
How to look at ‘downsizing movement’
Once upon a time to buy the brand’s rise to power and those who have quite a well-known liquor companies a huge financial benefits, but as the market development of the situation to buy the brand played in the main negative impact of the brand is also growing, and some have even reached the point of non-regulation can not be. Luzhou this major initiative is also aimed at self-evident.
Luzhou the right to buy the brand a major move taken by many businesses expressed their understanding of, and most expressed strong agreement. Fushun, Liaoning, Jilin and other places
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