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Anti-dumping force repositioning business strategy
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Anti-dumping force repositioning business strategy
Recently, China’s air-conditioning business Gree, Midea, Hisense, Zhi Gao, Ochs and other re-face anti-dumping crisis small Asian country of Turkey to these enterprises made a counter-dumping investigations. Although these companies with the Chinese Electrical Chamber of Commerce, the Consumer Electronics Association organized a research seminar coping strategies have said it would sue. However, household electrical appliances from China Association of stakeholders pointed out: To be sure, this anti-dumping proceedings is not winning, our air-conditioning companies will face the Turkish government’s anti-dumping final ruling.
It is understood that, as early as in this case before the domestic color TV industry, some companies have been anti-dumping final ruling in Turkey and eventually charged by shore price of 50% of the anti-dumping duties. This year alone, China’s household electrical appliance enterprises from around the world are facing anti-dumping incidents have no fewer than five cases. Ministry of Commerce statistics also showed that: China has become the world’s anti-dumping cases than any other country, while the field of anti-dumping household appliances accounted for no small share.
At first glance, anti-dumping behind the overseas expansion of China’s household electrical appliance enterprises operate in the process of thinking problems. Domestic enterprises have been using China as a global manufacturing center of the appliance industry, location advantages and quickly established a large-scale advantages, before it rolls out this advantage to enlarge, making the domestic appliance companies to quickly cut into a magic weapon for conquering foreign markets. At low prices as a selling point, China’s household electrical appliance enterprises quickly establish a global market to China as the representative of the strategic advantage. Many overseas companies are very posit
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