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Brand Development Trend of Chinas Liquor
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Brand Development Trend of China’s Liquor
In China, there is no industry as the industry gathered thousands of liquor brands and most of them are able to survive unprecedented fierce competition, a brand falls, dozens of brands to stand up, but no matter how large or little-known brand of small brands We are keen on the familiar with the operation of a variety of techniques, and to spare no effort to personally. Thus, in large and small area, the size of competing brands become our vast land of China-Ran a spectacular landscape.
We have always believed, for the operation of liquor is concerned, we must study the current market competition to find the gap. At the same time, never forget the market trends and make forecasts. Because, who can seize half a step ahead of market trends, whoever wins the market opportunities.
So, let us reason to analyze the development trend of liquor in order to compete in the future and gain the initiative bar!
First, a strong national brands and local brands battle continue in-depth, national brands and local brands in regional markets, a strong break out of the state will be a long time.
A national big brands such as Maotai, Wuliangye, Luzhou, fen and so speed up the pace of expansion in the country; Another clear trend is: Hengshui Laobaigan, rice flower, the Loop the old cellar of the local regional brands as represented by the speed of the rise of accelerated; national brand in the operation of the regional market is also an extensive operation to change the past, the gradual approach to precise control channel mode of operation, to operate the market. Therefore, the local brands in order to protect their own markets and national brands will be launched on a massive fight in the regional market. In this process, a number of brands will gradually die, and some strong local brands on their own in the regional market advantage, brand demands precision, advanced marketing From EMKT. model and strong exe
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