Chinese enterprises Xiaokan blog or wrong to see blog-.doc

 PAGE \* MERGEFORMAT 10 Chinese enterprises Xiaokan blog or wrong to see blog? In crowded with the ‘blog’ in front of the vast majority of Chinese enterprises unanimously chose silence. The current ‘blog hot’, more accurately should be called ‘Stars blog hot’. The highest rate we have seen here a few blog is film-Xu Jinglei, 80, after a generation writer Han Han, as well as ‘Super Girls’ Li Yuchun, Zhang Liang-ying and so on. In addition to a hard to define the role of the Pan Shiyi, we can hardly find the strength the mainstream of the business community of Chinese enterprises and entrepreneurs presence. This seems to Chinese enterprises and Chinese entrepreneurs have always like to chase the ‘new’ does not match temperament, especially compared to see if six years ago, corporate web site heat, three years ago, corporate cybersquatting hot words. Behind the cold on the blog, in fact, the presence of Chinese enterprises is the blog of the greatest misunderstandings. Blog really change the business? In the ocean on the other side of the United States, knowledge of business-to-blog is obviously a completely different Chinese companies. BlogOn social media conference in the release of The 2005 Social Media Survey ‘(2005 Social Media Adoption Survey) reports that: corporate blog began to rise. Businesses are using the blog to carry out internal and external communication, to improve customer relationships, improve business results. The survey found that companies that have not yet blog, 70% of the blog’s attitude is positive, 7% intend to immediately begin blog, 13% intend to start the year. More than 40% of the respondents are business enterprises CEO personally blog! Of these enterprises the blog is just a ‘entertainment show’ do? The answer is no. Of the surveyed companies involved in various industries, including advertising marketing company, computer and electronic products manufacturers, banks and leasing, gasoline supplies, transport companies. Inve