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Hengda, brutal Marketing Stopped!
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Hengda, brutal Marketing Stopped!
When CCTV patiently play ‘click wow bear, bear cracking wow, I’m from New Zealand,’ the ad, we were surprised to find Hengda After drinking water, grain overwhelming marketing, began in full swing infant formula milk powder ‘brutal’ Marketing a. This is really a visual and auditory disaster, from a professional point of view of marketing planning, Hengda really taken advantage of, spent billions marketing communications costs, and in addition to brand awareness, in awareness, reputation, loyalty and product image and association, almost zero. Of course, this is from a professional perspective, if not the purpose of selling water Hengda, selling grain and oil and milk, it is another matter. Hengda look at how to do marketing, ice fountain: 20 days 1.3 billion in advertising, laying down 200,000 terminals month, orders will be declared to get 5.7 billion of orders, three years to achieve 30 billion in sales #8226;#8226;#8226;#8226;#8226; #8226; really enough Tyrant, rude enough. Now I do not know, that 5.7 billion of orders for complete digestion does not, as do 30 billion three-year sales target, can only laugh. The next large ones Hengda OILS basic or a comprehensive CCTV advertising, orders will get 11.9 billion of orders, 63 yuan per kilogram of organic rice, organic soybean oil 239 yuan 500MI, the acquisition of 22 production bases #8226;#8226;#8226;#8226;#8226; #8226; flagship 100% non-GMO, organic, green, original, however, was immediately questioned the official line introduced this Hengda Hengda four competitive OILS: We have planted 1600 acres of the original ecological production base. As we all know, the Northeast and vast land, Hengda Group financial strength, but ‘has planted 1600 acres of the original ecology of the production base,’ What is the concept? Heilongjiang currently is 1.78 million mu of arable land, 1.38 million hectares of Inner Mongolia, Hengda OILS Greater Xing’an Moun
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