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Ice-breaking sales of dilemma
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Ice-breaking sales of dilemma
‘Chinese companies are very extensive current sales. ‘
‘Is not only small and medium enterprises, China’s large enterprises is the same. ‘
‘Enterprise appears to attach importance to marketing, it is not true, it is waiting to take orders. ‘
‘Sales rose less than the top leadership have served as the primary task to understand, nor from a higher level marketing system to build business. ‘
Salesman from sales, marketing and community elites to marketing experts, actually unanimous: this phenomenon is common!
Enterprise, is to sell things to get the money back. The enormous responsibility of business survival down to the sales department and sales staff on the shoulders, or ‘uncle’ wait on the location, or inappropriate for human use. Whenever there is no order, reimbursement, you were dirty looks, leave. Sales force is the wave of wave and go, they are the most unstable enterprise Waiting List.
We are a lot of marketing theory and curriculum designed to teach sales staff is still wide variety of sales techniques, how to warn them to be more sales mentality, self-confidence, self-confidence, and then self-confidence! International marketing masters have repeatedly invited to China, and their marketing of ‘surgery’ has also repeatedly been rubbed to rub us to go ... ...
Can be serious problem is that, even so, sales of enterprises, or do not increase, sales levels are still low; the same time, China’s market environment is in disarray, dust everywhere!
Where exactly is the problem? When we gaze shift patterns when they found that corporate culture really needs to be upgraded is the value of our marketing idea!
Sales became the ‘harassment’
One day, by the Tsinghua University Press of Ye’s introduction, a teahouse, I know the novel ‘circle trap’ the author Wang Qiang, a multinational where his marketing experience in the bunched up into a wonderful story, Tsinghua University, Master of the computer.
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