illusory market iBelong.com.docVIP

 PAGE \* MERGEFORMAT 5 illusory market iB Internet access service providers are trying to contact the Association commercial. Members of the Association adhere to their specific interests. They may look a bit like a consumer market, but not by way of the consumer market operations. iB assumed the premise that as the Union, professional associations and alumni groups such a relationship, can the relationship between its members extends to all regions of private life and social life. Like Joe and Harry are members of the Association truck driver, so I often will select a number with the driver-related news, they like clothes or large appliances, the association authorized by the travel and vacation locations such as a real truck driver associations concerned about everything. According to The Wall Street Journal reported that a number of similar organizations iB has already reached 41 agreements, including the truck driver associations and other 12 other groups. Under the agreement, iB close 12 U.S. dollars a month as long as, on the provision of a number of membership lists to the members provide daily news, financial information, shopping guide, advertising, chat rooms and other services. The site also bears the cost of membership to promote the above-mentioned organizations, and receive 75% of the profits, while 25% owned by the host organization. The company’s report claimed that ‘nearly 20% of visitors into the shopping area are buying behavior’. iB also intended for those who has over 10 million members of the organization to provide and manage their entry address. Now, it and M, M and iP Internet community sites such as the building of the market side by side. Whether the work, there are several key issues to consider: First, why do not themselves members of organized groups to provide the above services? Why do they do they do for their members iB done? If this piece of the market is really of great commercial value, why they should profit yielding iB?