Internet era- Customer is king.docVIP

 PAGE \* MERGEFORMAT 10 Internet era: Customer is king Editor’s Note: Cisco can be said that the legendary Silicon Valley chapter of the China and the United States. In 1984 from 250 million in venture capital started, Cisco’s market capitalization now exceeds 3,000 billion U.S. dollars, worldwide, second only to Microsoft and General Electric Company. The entire company based on the operation of the Internet platform, is being promoted as a successful example of the business community. Cisco is a recognized pioneer in the networked world. Head of Cisco’s China operations, Cisco Systems (China) Network Technology Co., Ltd. CEO Mr. Du Jiabin, in Beijing for an article by editor Michael Liu and abstracts editor Harold Pan interview. He was convinced that the Internet age are customers era. Customer’s position in the business not only will not fall, but will become more important. Enterprises are to win the next competition in the market can only make full use of various technical and management tools to create greater customer satisfaction and become a truly customer oriented companies. Now, high-tech surging. In this context, how do you look at customer and technical relationship between the two? Customer is the first important. Customer service is the enterprise’s ultimate goal, but technology is only a means to achieve this goal. This one probably will not have any doubts. In the Cisco, we advocate the leading product technology, while our business has always put the customer at the supreme position. These two are not contradictory. Customers buy our products, largely because of our technical one-upmanship. At the same time, if there is no client, or that your product does not meet customer demand, then no matter how good your technology, I am afraid that companies can not last. Technology aimed at creating value for customers, is to create customer satisfaction. So, when talking about customers and technology, we must distinguish between what is the goa