Is equally important to establish a personal brand.docVIP

 PAGE \* MERGEFORMAT 11 Is equally important to establish a personal brand Background information: Baoding, Hebei enterprises from a liquor liquor in 1995 by a small workshop started to date in the development has become a medium-sized liquor company. Number of employees from the original 5 people develop to make 200 people, with annual sales of more than 10 million yuan from the past to the present 6 thousand million. The liquor business owners overall process is a winery in 1993, the workers learned while working at the brewery bar-tending skills and simple marketing methods and channels, two years later, borrowed from relatives and twenty thousand began to build a small workshop and began to in the form of bulk wine sales. Because believe the quality and integrity, business is getting on fire, and stalls is also growing, Cheng also began to carry out a total enterprise reform. Recruitment of qualified personnel set up one after another to the community sales center, improve the various departments, invites experts to conduct sales training of personnel, develop new products, everything is being carried out reasonably Chengzhang. August 2003, sales center manager Niejing Li and company executives generate differences of opinion, both sides have been unable to reach a consensus. Niejing Li reported the resignation, but on the report just adopted by the resignation of the moment, Niejing Li began his revenge plan, unmasked only after we understand the situation, it was a premeditated plan to revenge a long time. A prelude to a retaliation plan: try every way to their own files and all relevant original documents removed from the company’s administrative department, a consummate to the Administration Manager to take the blame and resignation do not know where the error occurred? Revenge prelude 2: Because Niejing Li never told the others to their own home phone number, only the General Manager’s Office Assistant notebook Liu record, to the revenge scheme oc