More importantly what are they selling.docVIP

 PAGE \* MERGEFORMAT 3 More importantly what are they selling 2011 drifted further and further away, the face of 2012, many companies and distributors are a little confused: the national trend for the better, many of the industry development policies, but more intense competition among enterprises, the products on the market and sales of the same qualitative phenomenon is very serious, and the end consumer spending power seems to be weakening. For many SMEs in the process of investment and terminal sales, brand awareness is not high, low commodity prices, operational space. such a to the limited resources can be called in the competition and how to quickly sell out. This is one of the many entrepreneurs and distributors puzzling problem. Convert ideas, concerns what are they selling Entrepreneurs and distributors has repeatedly ask us similar problems, we also ask a lot of marketing experts answer almost all, is nothing more than such as: research and development efforts to develop new products, enhance the value-added products to avoid price war the Red Sea, the terminal promotions how to innovate and refine operations, emphasis on execution, through the details of the final victory. In fact, these proposals is not wrong, the reference value of the enterprise, but in the end the companies still do not know how to do at the Four Seasons Mu songs annual dealer meeting Li Jun, president said, we only concern, how the product can be sold, and not concerned about why consumers do not buy most entrepreneurs or marketers blindly tried to push products, to vigorously promotional price cuts, ignoring the consumer demand, consumers do not buy it it is normal for a lot of people suddenly realized. yes ah, solar water heaters have many advantages of environmental protection and energy saving, affordable, and also that the national policy on home appliances subsidy support, why should consumers do not sell it? Consumers do not buy your product, must be some reason,